“In 2023, Instagram gets an engagement rate by reach of 4.20% on average, Facebook records average values that go up to a maximum of only 1.90%.” SocialInsider.com Tweet Struggling with social media posting? The quoted stat above doesn’t help. We know organic reach is declining as more and more businesses utilize the power of social […]
Category: Ideas For Your Business
How to Use Social Media for Small Business
In the digital age, small businesses must navigate the unique cultures of various social media platforms to effectively engage their audience. Each platform offers a distinct environment and requires a tailored approach for maximum impact.
12 Days of Christmas Social Media Ideas
As the festive season approaches, it’s time to deck the halls of your social media with the holiday spirit! eJenn Solutions, Inc., your trusted partner in online marketing, is here to guide you through 12 fantastic social media ideas tailored for your brick-and-mortar business. Let’s jingle all the way to success! Day 1: The Festive […]
Mastering the Digital Marketing Landscape of 2024
As we approach 2024, the digital marketing landscape is undergoing a seismic shift, primarily driven by the rise of artificial intelligence (AI). This evolution is revolutionizing how businesses interact with customers through advanced AI tools like chatbots and predictive analytics. The growing trend of voice search also demands a strategic realignment of SEO practices. Amidst […]
Beyond Networking: The Untapped Potential of Social Media for Structured Settlement Consultants
Social media has become ubiquitous in both our personal and professional lives. Platforms like Facebook, Twitter, LinkedIn, and Instagram allow us to stay connected and share updates with friends, family, and colleagues worldwide. However, many structured settlement consultants only associate social media with networking and maintaining connections. While this is one function, social media has […]
Unlocking the Power of User-Generated Content (UGC) for Your Brand
You’ve probably heard the saying, “Word of mouth is the best advertising.” But in today’s digital age, word of mouth has taken on a new form, aptly named User-generated Content (UGC). This potent tool allows brands to tap into authentic, real-world experiences from their customers. If you’ve been on the fence about leveraging UGC for […]
Freelancer vs. Social Media Marketing Agency: Which is Right for Your Small Business?
As a small business owner, navigating the vast world of online marketing can be a daunting task. One of the key decisions you’ll face is whether to partner with an individual freelancer or a full-fledged social media marketing agency. At eJenn Solutions, Inc., we’re here to demystify that choice and provide some clarity. The Freelancer: […]
Leveraging Facebook Slideshows: Business Social Media Strategy
Leveraging Facebook Slideshows: Business Social Media Strategy In today’s digital landscape, visual content reigns supreme, with images and videos driving the most engagement on social media platforms. As a business owner, having a robust social media strategy is crucial to establishing a strong online presence and connecting with your target audience. One underutilized yet highly […]
What’s the ROI of Branding with Danielle Cantin
We sat down with Danielle Cantin, an award-winning strategic branding and marketing expert who helps us answer the questions: what is branding? What’s the importance of branding in business? Most importantly, what’s the ROI of branding? First Off, What Is Branding? This is the most important concept to understand and Cantin defines it in one […]
4 Benefits To Outsourcing Your Social Media Marketing
As a company, marketing is integral to the success of your business. It enables you to promote your goods and services, and it makes customers aware of said products. It also takes time and personalization though, which is something that not a lot of companies have the time or energy for. Enter marketing agencies. Marketing […]