Have you been confused looking at your Facebook ad campaigns at Facebook’s reported link clicks vs. what you see as traffic coming from Facebook in Google Analytics? We have!! As an online marketer running campaigns, it stumped me when we tried to explain why this was happening. So, I’ll share with you the fun little […]
Month: March 2017
How To Implement Calls To Action: Social Media and Website
As we consult and do audits on websites and social media accounts, we always find room for improvement on company sites every single time. One of the biggest and yet easiest things to fix and improve with your online marketing strategy is the use of CTA’s (Call-To-Action). What is a Call-To-Action? A call to action […]