This video was posted on the eJenn Solutions YouTube channel! Be first to see videos before our blog here by subscribing to our YouTube Channel!
For this video we’re answering a question that was in the YouTube comments section about Facebook organic reach. Watch the full video about increasing Facebook organic reach below:
First, think about how many times you’re posting content. If you’re posting daily and multiple times a day, then sorry, but nobody wants to see you that much. People are just going to mute or unfollow you. We want quality over quantity. Of course, if your Facebook page has millions of fans, then you can create a lot more content, but for a smaller company (maybe less than 1000), you’ll need to create less. If your fans are across time zones, then that’s something else you need to think about because that might allow you to curate more content for your Facebook page. This brings us to our next point:
It’s helpful to check your analytics because you can determine the best times to post, especially if you know that people live in different parts of the world. This can be done on your Facebook page in the insights tab. By going here, you can check your posts and see what engagement is like during certain times on specific days. For our own page, it looks like most of my fans are on my page at 8:00 AM, so I’ll try and post at 6:30/7:00 AM. You want to post in that sweet spot just before everyone logs in so that they see you or you can post in between this time. It’s helpful to play around with posting times and see what works for you.
HOW TO USE HASHTAGS ON FACEBOOK
Remember that every audience is different. What works for eJenn solutions may not work for your page, which is why it’s so important to take a look at your insights. Just keep giving them what they want and keep in mind that they like you because THEY gain something for themselves. We hope this was helpful.
Leave us a comment below in this blog of something you’d like us to do a video about! All things social media!