LinkedIn Profiles: Are You Using Custom Backgrounds?
Earlier this year, LinkedIn premium accounts received the privilege of creating a customized background image on their LinkedIn Profiles. You may have noticed this on some profiles as you clicked your way through LinkedIn.
Now, custom backgrounds are being rolled out to everyone. Here’s how easily you can update, freshen up and add a custom background to your LinkedIn profile:
Logging into your personal LinkedIn Profile, you’ll probably see the same type of image you see above. The option (and size needed) to upload a custom photo.
Choose an image that fits your personal brand. The size should be 1400 x 425 for best results. Make sure the image is a high quality image … nothing is worse than a blurry photo on a professional profile.
For my background photo, I’m starting to write a book titled “Positive Moves to the beach” … with that – my background photo reflects the beach. eJenn Solutions also brings calm to the social media landscape for our clients … this photo reflects that.
Here’s my completed custom background:
Need some ideas regarding what you can use for you branding custom background photo?
Upload an “action” photo of you doing something related to your business or brand (speaking, fitness, etc.)
Upload a photo of your product or service
Own your own business? How great it would be to upload your business’s team photo!
How about uploading a photo of your office building?
Realtors – maybe you want to try uploading your latest listing? (keep it subtle with info)
The key to your photo ideas … keep it related to your brand and keep it professional!
Jennifer Stinnett is founder of eJenn Solutions, Inc. She shares social media marketing tips and ideas for small businesses. Be sure to check out eJenn Solution's how to's on the eJenn Solutions YouTube channel!